Hackpost
Infrastructure Overview

HackpostDAO4-Layer Funnel Infrastructure

A comprehensive ecosystem designed to attract, engage, and convert Web3 talent through a unique multi-layered approach.

1

Event Activation Layer

Top-of-Funnel / Awareness & Talent Scouting

Purpose

  • Attract & scout talent (residencies, hackathons, variants)
  • Drive extreme awareness & engagement in target Web3 communities

Business Model & Value

  • High-ticket, human-intensive, sticky developer acquisition
  • Strongest "first impression" in the ecosystem

Example

Aptos Winter School

2

Community & Content Layer

Top of Funnel / Impressions Engine

Purpose

  • Massive brand impressions & content distribution
  • Build persistent visibility via creators & ambassadors

Offer & Features

  • 3,000+ college touchpoints, 30M+ youth impressions
  • Covers all major Web2 & Web3 platforms (X, IG, Reddit, Telegram)

Key Features

Influencer integrations, student programs, meme campaigns, research coverage

3

Mid-Funnel Infrastructure

Engagement & Community Conversion

Purpose

  • Build a glued-in, re-engageable audience
  • Convert awareness to warm, engaged user communities

Tech Stack

  • Influencer campaigns & GTM activities
  • User journeys (follows/subscribes/recurring actions)

Unique Edge

Programmatic targeting for highly specific audiences & precise retargeting

4

Bottom-of-Funnel/Performance Layer

Transactions, KPIs & Data

Purpose

  • Drive real platform/product outcomes (wallet creations, mints)
  • Smart funnel analytics (CTRs, conversions, DAU/WAU/MAU)

Growth Engine

  • OEM partnerships for precise targeting (Samsung, Vivo)
  • In-app analytics + user journey mapping

Outcome

Ultimate transactional value, recurring users, high-value conversion paths

What Makes This Model Unique

Full Stack Coverage

Most players only offer part of the stack; HackpostDAO covers ALL, with deep data granularity and creative value.

Network Effects

The vision: Aggregate as many high-quality partners/clients as possible and use a growing vector network as proof of scalability.

Standalone & Integrated

Each layer is a standalone service and stack, but surface area and visibility are increased by joining, posting, and gaining leadership in multiple Web3 and gaming communities simultaneously.